If you want an email marketing system that simplifies prospecting, attracts people like your best clients, electrifies online engagement and even has prospects calling you (without having to write one word), then this article will show you how.
Does this remind you of anyone?
Like most agents, I was lost when it came to marketing when I first entered the business.
I was borrowing ideas from other agents (without knowing if they were successful), copying scripts and listening to the gurus who gave the same old advice, year after year.
Frustrated, burned out and ready to quit was not my idea of success.
This was obviously not working.
Annoying people into doing business with me just didn’t feel right.
Instead, I wanted to unite a group of people who had the same values as me. Where we could work together to solve their problems, and develop long lasting relationships built on integrity, trust and care.
So, I set out on a quest to learn from the best community builders, marketing experts and copywriters that I could find.
I soon discovered that the Real Estate Industry was light years behind the best in business today. Community building was unheard of. No one was “truly” marketing in the real estate world. People perceived agents to be the bottom of the food chain.
I had to become an agent of change for myself and the industry.
Looking outside the world of real estate was one of the best decisions that I made. I’ve taken their proven strategies and tactics and applied them to the business of real estate and relationship building. The results have been extraordinary.
It’s a dream come true for my business and my life.
- Online engagement increased 444.4%.
- My leads doubled in six months.
- GCC increased 22% last year with almost no increase in expenses.
- People are calling me to do business.
Looking back at last year, the one thing that made the biggest difference to our bottom line was email marketing.
And we are not the only one having great success with email.
Check this out.
One of the Most Successful Marketing Campaigns in History
This Obama 2012 Election was also the most successful email campaign of all time.
Obama’s team raised $690 million, from more than 4.5 million donors in just a few months. But more importantly, they gained a huge audience of true supporters that propelled him to a second term when all of the odds were against him.
This is what we all want: A legion of dedicated people that champions your cause and business.
This example is not meant to be a political statement. Love him or hate him, you must respect the job his team did building relationships with their voters (audience) online.
They told stories and emotionally connected them to the election in order to get people to take action.
And they sent emails almost every day. The frequency increased as the election drew near. The team kept testing and kept sending because it worked.
They also discovered that people like clarity in their emails. A call to action is OK, but if they smell a trick, they feel betrayed. This is why writing in your own voice and answering your prospects concerns works best.
This also occurred to me after breaking down many of the messages: These emails looked like something that you might receive from a close friend or family member.
This is an important study for you because their top goal was identical to ours, to start building relationships online that lead to action later.
Recent Marketing Studies Show people prefer email
A recent study by the California Association of Realtors showed that most people prefer fewer phone calls and more digital communications with their agent.
A recent study by Hubspot , one of the world’s leading digital marketing firms, showed:
91% of consumers check their email daily
74% of consumers prefer to receive commercial communications via email
50%+ of emails are opened on mobile devices (make sure your email is mobile ready)
From Best Selling Authors & Marketing Experts, Seth Godin and Gary Vaynerchuk:
Seth Godin said, “Content Marketing is all the marketing that’s left. Make something for them. If you make something that solves their problems, they’ll talk about it and tell others.”
Gary Vaynerchuk, best-selling author and marketing expert says, “Email marketing is not dead. If you’re not using it, you’re losing.”
Why email vs. the phone?
Most people hate talking on the phone, especially to those they view as sales people.
Don’t get me wrong. If you already have a hot prospect, a relationship, or are in a current transaction with someone, by all means pick up the phone. These are the people you should be calling.
This is not a Anti-Telephone rant.
It is really about cold calling vs. emailing prospects while nurturing.
Not chasing clients and having them contact you instead.
Email is a more effective, less intrusive way to start building relationships with people like your best clients.
- Content crafted for your business and designed to attract people like your best clients.
- Your authentic voice and stories captured so you quickly connect on a personal level.
- A deep dive inside your clients mind to solve their problems and create engagement.
- A comprehensive marketing strategy that covers email, blogging and social.
- A promotion system so simple any assistant can complete in just a few minutes every day.
- Unlimited opportunities for relationship building with prospects that engage you.
- SEO value for the content promoted on your website.
- Go from being an expert to the Authority in your market
- 100% Satisfaction Guarantee
- No long-term contracts
- How NOT making cold calls will have prospects calling you instead.
WARNING: This service is NOT for everyone.
- If you jump from one shiny new gadget to the next…
- If you don’t see the value of this highly effective content marketing service…
- If you do not have a list of emails captured from your website…
- If you won’t take 15 minutes to promote the content created for you…
- If you are not willing to engage with people who contact you…
- If you think that this is a “get rich quick” ninja trick…
This service is NOT for YOU!
Here’s What to do Next!
Email Marketing Services
– Emails crafted for you in your authentic voice
– A marketing solution custom designed for your double-digit success
– Custom images created to break through the social noise
– Content promotion strategies for your website & social media
– Intensive market research to get inside the minds of your clients.
– Market Exclusivity for your metro area
– One hour strategy and marketing call every month
Sign up below.
Time is off the Essence and here’s why.
I only have room for a handful of clients at this time. Your spot is reserved when the sign up form is submitted and approved. Everyone else will go on a waiting list.
100% Satisfaction Guarantee
If you are unsatisfied for any reason at any time, you can cancel and get a full refund of any content not delivered.
What my real estate customers and email subscribers say…